Tune in to one of our many local Ramazan transmissions on television and learn everything you need to know about the new face of the holy month.
We fast from sunrise to sunset, making sure our greed and desire to want stays under control, only to unleash it with a vengeance on one of Amir Liaquat or Fahad Mustafa’s Ramazan special shows, to name but two of the prominent ones.
The essence of simplicity and modesty we are taught to adopt is easily forgotten when religion starts being used a marketing tool. It is thus nave to expect television channels to hold back from exploiting the religious sentiments of their audience.
Suddenly, popular actors from our drama industry who double as morning show hosts can now be seen adopting a new persona for their Ramazan transmission. Forget about learned fresh faces, our drama heroes are enough to keep the show going in their stylish sherwanis and shiny kameezes. Criticizing their wardrobe – a bit too much? But then again, they are the face of Ramazan for their respective channels; their grandiosity along with their extravagant sets, contradict the very spirit of what they seem to celebrating.
But where so much hypocrisy plagues our nation, a little more won’t hurt. Especially not when it seems to excite so many around us.
“People love me,” says Amir Liaquat Hussain
Producers of such shows know exactly what to play at.
-->14 days later: Entertainment stories dominate Ramazan
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